Vimation, creators of the Video Interactive Media (VIM) Platform, announced this week that it has been selected by SeenON!, the shopping enabled entertainment company that provides clients with television shows, movies, sports and music videos, to leverage the VIM Platform for premium video shopping campaigns.

SeenON!’s Shopisodes enable entertainment properties and content creators to monetize video by selling products integrated into programming. Shopisodes allow consumers to connect with and purchase products directly from the content stream. With Vimation’s VIM Platform, its flexibility and powerful functionality, SeenON!’s Shopisodes will ensure end-users and advertisers an enhanced rich media and commerce experience.