Editechial

Today nine Canadian cities awoke to brand new newspaper websites and an invitation to become a real know it all. All ten of Canwest’s major city daily newspapers simultaneously launched redesigned online news and information destinations for the people in their communities.

MIVA Media announced the planned launch of a new online advertising platform. The new platform is intended to fully replace MIVA’s legacy Pay-Per-Click systems across the US and EU and provide significantly enhanced features to the Company’s thousands of advertisers and publishing partners.

NBC Universal has partnered with Greystripe to provide Greystripe’s entire catalog of games to NBCU’s mobile Web properties. In addition, Greystripe will distribute select NBCU mobile game titles from Bravo, SCI FI Channel and NBC to users through their 100 distribution partners. This partnership shows NBCU’s expanding commitment to mobile ...

Kowabunga! announced that its ValidClick AdExchange, an open, quality controlled PPC marketplace, now accepts third party advertising XML feeds.

The Interactive Advertising Bureau (IAB) and Bain & Company have released a study which suggests that online publishers are increasingly turning to ad networks to sell off excess inventories. The use of “ad networks” surged from 5% of total ad impressions sold in 2006 to 30% in 2007, according to ...

AdMob, one of the largest mobile advertising network, announced today that it has launched a global iPhone ad marketplace with new interactive advertising formats that take advantage of the device’s capabilities and mobile context. The new ads include Brand and Performance formats that will function in both the browser environment ...

Everyone who knows me knows that I've always loved Doubleclick. I thought it was one of the smartest acquisitions that Google has ever made and I'm confident that they be the catalyst that helps Google start ripping market share away from Yahoo! in the display advertising industry. In ...