Editechial

I just discovered a new startup that might be my new favorite online resource for city information, CitySpur.com. If you are like me and are always tentative about using the Yellowpages as a source for information, then you too may enjoy it as well.

Total measured advertising expenditures in the first nine months of 2008 declined by 1.7 percent as compared to the same period in 2007, according to data released today by TNS Media Intelligence, the leading provider of strategic advertising and marketing information. Ad spending during the third quarter of 2008 was ...

Despite the economic woes facing the country and numerous predictions for the implosion of advertising online and offline, a new report released this past week from AdGooroo provides evidence to the contrary.

Eventful announced that it has raised $10 million from lead investor Telefónica and existing investors, Draper Fisher Jurvetson and Bay Partners. Eventful says that they will use the capital to extend its leadership position in the local events space through expanding sales and marketing, increasing its lead in the ...

Companies and nations rely on innovation to improve productivity and fuel economic growth, but they don’t necessarily have to excel at originating innovation to be competitive – they have to be able to apply innovation successfully, according to Gartner, Inc. Gartner examines the importance of adopting the right technology at ...

MIVA Direct announced this week the further and significant expansion of its ALOT brand with the beta release of new, fully customizable toolbar and homepage products, ALOT Toolbar and ALOT Home. Coinciding with these releases, MIVA Direct also today announced the beta launch of ALOT Buttons, a website offering a ...

Someone needs to remind Microsoft that we're in a recession, AdGooroo unveiled their third quarterly report detailing several key performance indicators for Google, MSN and Yahoo!, such as changes in share of advertisers. Microsoft’s increase in active first page advertisers for Q3 was the biggest quarterly increase since AdGooroo began ...

MIVA Media announced the planned launch of a new online advertising platform. The new platform is intended to fully replace MIVA’s legacy Pay-Per-Click systems across the US and EU and provide significantly enhanced features to the Company’s thousands of advertisers and publishing partners.

If you read this blog often you know that I am not a fan of ad networks. They cannibalize a site's premium inventory and they devalue the site as a whole in regard to revenue (disclosure: Editechial is owned by an ad network). However that hasn't stopped companies ...

AOL Latino, is launching its coverage today of the Olympic Games in Beijing with the launch of Fanáticos.com, a sports blog destination written by a team of seasoned sports writers from Mexico, Argentina and the U.S. The site focuses on fútbol (soccer), baseball and boxing teams from the United States, ...